What is CPA Networks?
CPA stands for Cost Per Action which means that you get paid for generating leads. Traditional affiliate programs have been around for many years on the Internet. You promote other people’s products and you get paid a commission every time someone makes a purchase. For electronic products, the commission is generally 50-70%, for physical products the commission is much smaller, often just 5-15% or even less than that.
Successful ClickBank affiliates have made a lot of money and are still making a lot of money. And there are many other affiliate programs on the Internet. CPA marketing has been around for a couple of years but it has not really become as popular as it deserves to be. The huge advantage of CPA marketing is that you get paid for just finding a lead. You don’t need to make a sale, you just have to find someone interested enough to give their contact details.
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This means that CPA networks have much higher conversion rate than traditional affiliate marketing. After all, most people think twice before buying something and giving away their credit card details on the Internet. But giving away your contact details is much easier. Of course, you get paid much less for CPA leads than for making a traditional affiliate sale. But the higher conversion rate easily compensates for this.
So should everyone start joining CPA networks?
Anyone who is serious about making money online should consider CPA marketing. But you can’t just sign up for a CPA network and start generating traffic to the landing pages. While anyone can become a ClickBank affiliate and start earning money at once, as long as they can generate traffic to the sales pages. When it comes to CPA networks, you have to be approved by the individual CPA networks you sign up for before you can start trying to make money.
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Generally, it is not a problem getting approved by most CPA networks, especially if you’re already a reasonably successful Internet marketer. But you must be able to answer some questions and sometimes even ring the CPA network owner. Unfortunately, while ClickBank is the king of the traditional affiliate marketing, no CPA network has managed to achieve the same status in the CPA market. So you need to do some research and sign up for a couple of CPA networks.
Nevertheless, if you want to make big money online, you can’t avoid CPA marketing. Done the right way, it is almost a gold mine at the moment. How long will it last? Who knows, but if you are into Internet Business it is worth looking into, sooner or later on the big money may disappear.